From content marketing blogs to social media, value begets value. If you consistently put out high-quality content or sponsor appealing in-person events, you will win over high-quality applicants. These followers know your brand and aspire to be a part of it. Your company’s Instagram or YouTube could feature happy clients or share case studies and corporate social responsibility projects. You can also benefit from linking your main social profile to a dedicated recruitment profile. Recruitment accounts focus on showing thriving new hires or long-time staff members. They also link to open job posts on your website’s career page or recruitment portal.
Captivating and shareable recruitment videos can extend your digital reach and nudge leads down your recruitment funnel.